A passionate, Shopper Insight Practitioner and Chartered Marketer with over 20 years experience within FMCG consumer Insight encompassing both shopper, user and marketplace research. Particular flair for in-depth consumer understanding and creativity applied in a strategic marketing context.

Delighted to have helped the likes of Unilever, Shell, Moet-Hennessy, SABMiller, Bacardi, William Grant, Pepsico/Britvic, O2, Canon, Dominos, Burger King, Coca-Cola Enterprises, Samsung, Boot and locally Cornwall Chamber of Commerce, Cornwall Conservatives, LTA Cornwall, PZ Tennis Club.